This course is designed to provide freight brokers with a comprehensive understanding of how to build, maintain, and grow a strong carrier network in a dynamic freight environment. Participants will learn how to identify quality carriers, negotiate effectively, market loads strategically, and become a trusted capacity partner. Watch the sneak peek livestream here!
Thank you to our course sponsor Highway
Course Objectives:
By the end of this course, participants will:
- Understand the full lifecycle of carrier sales
- Source and qualify carriers effectively
- Negotiate rates and build trust-based relationships
- Use technology and market data to manage capacity
- Market freight using modern strategies and load boards
- Handle carrier onboarding, compliance, and claims issues
- Build a long-term, scalable carrier sales strategy
Course Format:
This virtual instructor-led course has self-paced and live virtual aspects, allowing participants to study at their convenience, while also providing access to a subject-matter expert. Each module includes video lectures, reading materials, case studies, and interactive assignments. Participants will have access to a discussion forum for networking and collaborative learning.
Schedule of Events - November 2025 Carrier Sales Sprint:
Course Start: Monday, November 10
11/10: Course Onboarding & Primer
11/11: Module 1 - Intro to Carrier Sales + Module 2 - Carrier Sourcing 101
11/12: Module 3 - Negotiation & Rate Strategies
11/13: Live Event #1 - 2:00 pm ET - 3:30 pm ET
11/14: Module 4 - Marketing Loads & Capacity Matchmaking
11/17: Module 5 - Carrier Onboarding & Compliance & Module 6 - Building & Managing Carrier Relationships
11/18: Live Event #2 - Virtual Office hours w/ Instructor (15-minute time slots) 2:00 pm ET - 3:30 pm ET
11/19: Module 7 - Fraud Prevention & Carrier Qualification
11/20: Live Event #3 - 2:00 pm ET - 3:30 pm ET
11/21: Course Projects Due; Instructor to provide feedback via email
Course End: Friday, November 21
**This schedule is subject to change based on the needs of TIA and the instructor.
Have additional questions about TIAIRE education? Email us at [email protected]